APT Strategies provides clients with advisory and technical services on the naming convention, file structures and keyword density within their website information architecture.

There are fundamental changes that websites must make to their information architecture in order to maximise Search Engine Optimization.

Our technical solutions team have redeveloped corporate websites that are in excess of 1,000 pages spanning 4 vertical levels.

eChoice.com.au recently launched their new website that resulted from APT Strategies premium search engine optimization subscription service. eChoice made complete structural changes to their website based on the URL naming conventions that optimize website visibility for search engines. eChoice.com.au are one of Australia's leading online mortgage brokers with 80 staff located in Melbourne, Brisbane and Sydney.