Market Research Report on Soft Drinks in China


I. The classification and the standard

II. The market situation

  • 1. The market size
  • 2. The market share
  • 3. The market share possessed by the product with the main trade mark

    III.The situation of Chinese soft drink industry

  • 1. The general view of the industry
  • 2. The development speed
  • 3. regional distribution
  • 4. The quality of the various kind of product
  • 5.The famous brand and the trade mark
  • 6. The size of the enterprise
  • 7. The structure of the ownership
  • 8. The economic effect
  • 9.The market price
  • 10.The investment scale

    IV. The situation of the foreign businessmen invested enterprises

  • 1. The main condition
  • 2. The economic benefit

    V.The import and export situation

  • 1. The export situation
  • 2. The import situation

    VI.The situation of the main manufacturing enterprises

  • 1. The main industrial index of the top 20 soft drink producing enterprises
  • 2. The top 10 enterprises of Chinese beverage industry

    VII.The situation of the main products

  • 1. Carbonic acid soft drink products
  • 2. bottled drinking pure water
  • 3.the concentrated apple juice
  • 4. The tea beverage

    VIII. The expectation of the future development

  • 1. The main problems
  • 2. The development advantages
  • 3. The development goal

    List of Tables
    Table one: the value of Chinese soft drink market need from 1996 to 1998
    Table two: the share of Chinese soft drink market in 1998
    Table three: the ranking list in term of sales value and the market share distribution of the soft drink product multiple store of the whole county in Oct. 1999
    Table four: the ranking list of ten multiple stores of the whole country in Oct.1999
    Table five: the professional structure of the main index of Chinese soft drink industry in 1998
    Table six: the output amount of Chinese soft drink product from 1980 to 1998
    Table seven: the regional annual output of China in 1998
    Table eight: the output amount and the proportion of the different kinds of soft drink products produced by 66 Chinese soft drink producing enterprise groups in 1998
    Table nine: the production scale of Chinese soft drink producing enterprises in 1998
    Table ten: the main industrial index of the soft drink producing enterprises with different ownership in 1998
    Table eleven: the comparison between the economic benefit of the soft drink industry and the whole light industry in 1998
    Table twelve: the comparison of the economic benefit among the enterprises with different ownership
    Table thirteen: the comparison of the economic benefit among the enterprises with different size in 1998
    Table fourteen: the comparison of the economic benefit among the enterprises that produce the different kind of soft drink products in 1998
    Table fifteen: the retail price index of the whole commodity and soft drink product in 1998
    Table sixteen: the retail price of the soft drink products in some cities
    Table seventeen: the value of realized investment on the fixed assets and the newly increased investment on the fixed assets in the soft drink industrial field of Chinese light industry from 1995 to 1998
    Table eighteen: the big and middle size projects that were completed and were put into practice from 1995 to 1998
    Table nineteen: the main index of the foreigners invested soft drink producing enterprises and the percentage possessed by the index in the soft drink industry in 1998
    Table twenty: the comparison of the economic benefit among the foreigners invested soft drink producing enterprises in 1998
    Table twenty-one: the value of the import and exported of Chinese soft drink from 1995 to 1998
    Table twenty-two: the export value of Chinese soft drink products from 1995 to 1998
    Table twenty-three: the import value of the soft drink products to China from 1995 to 1998
    Table twenty-four: the main index and its related proportion of the top twenty enterprises in Chinese soft drink industry in 1998
    Table twenty-five: the top 20 ranking list of Chinese soft drink producing enterprises in term of the output in 1998
    Table twenty-six: the top 20 ranking list of Chinese soft drink producing enterprises in term of the sales revenue in 1998
    Table twenty-seven: the top 20 ranking list of Chinese soft drink producing enterprises in term of the total profit value in 1998
    Table twenty-eight: the comparison material between the top 10 of Chinese soft drink producing enterprises and the top 10 of American soft drink producing enterprises
    Table twenty-nine: the main producing index of the concentrated apple juice producing enterprises that are located in the 7 provinces and cities in 1998
    Table thirty: the output of enterprises that produce tea beverage in 1998