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ShopFree Partners with TradePub.com
(13th August, 2003)
Sydney, Australia:
The Australian Internet direct marketing company ShopFree today announced a partnership with
leading online subscription services company, TradePub.com
In a deal that will see ShopFree add over 200 free trade publication subscriptions
to its network of sites, ShopFree continues to add more offers and more
partners to its network. ShopFree uses free offers to attract users who
fill in a demographic profile upon registering.
CEO of ShopFree Brendan Yell said, "ShopFree is proud to be working with
an industry leader such as TradePub.com. The vast range of free magazine
subscriptions will significantly broaden our offering. The quality of the
titles will provide another reason for customers to return to ShopFree".
ShopFree has grown to over 250,000 subscribers to its network and is well
on its way to becoming a very powerful player. In the 4 years since launch,
ShopFree has generated over 2 million requests for various free offers,
samples and trials.
"Our goal is to become the largest direct marketing network in the world
and our exceptional growth over the last 12 months demonstrates this,"
said Yell.
"We are pleased that ShopFree has recognized TradePub.com as a valuable
partner for their business," said David Fortino, Director of Business
Development for TradePub.com. "Our ability to quickly deliver a robust
content offering for their international audience not only confirms
TradePub.com as a premium provider of comprehensive content solutions,
but also aids in the momentum of the ShopFree brand being recognized as
a innovative lead generating portal…we are glad to be a contributor
towards their success and look forward to their continued growth."
About ShopFree Network
ShopFree is a direct marketing network that promotes free offers to
consumers via a network of websites. Launched in 1999, the ShopFree
Network has expanded from initial operations in Australia to the UK
(in 2000) and the USA (in 2002).
About TradePub.com
With 9 years of online experience in the publishing industry, TradePub.com
understands the challenges of maintaining and increasing circulation in an
ever-changing and dynamic market. In addition to the publisher
subscription services provided, TradePub.com also delivers a world-class
partnership program allowing partners to not only add robust functionality
to their site but also instantaneously establish a sizeable revenue stream
to further drive their businesses forward. TradePub.com has been the
interactive solutions provider to the publishing industry since 1994.
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